Prepare for ASU COM225 Public Speaking Exam with quizzes, flashcards, and more. Enhance your public speaking skills and pass your final exam with confidence!

Alliteration is defined as the repetition of the same sound at the beginning of closely positioned words. This literary device creates a rhythm and musicality in speech, enhancing the audience's enjoyment and engagement. By using alliteration, speakers can emphasize key ideas or themes, making their message more memorable.

For example, phrases like "Peter Piper picked a peck of pickled peppers" effectively utilize alliteration, as they repeat the initial 'P' sound. This not only makes the language more engaging but also helps in creating memorable phrases that stick with the audience. The effectiveness of alliteration in crafting powerful speeches lies in its ability to draw attention to specific words or concepts, thereby enhancing the overall impact of the message.

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